Services

1 

Content Design

• UX writing - Collaborating with designers and other stakeholders using Figma. Includes working on user flows, prototypes, and working with design systems. 

• User research - User interviews, usability sessions, A/B tests, surveys, readability testing, business data, and support tickets.

• Content exploration - Card sorts, inventory, competitor analysis, and workshops.

• Content guides - UX-focused content guides that help brands maintain consistency throughout the product, as well as marketing communications and help center articles.

• UX content audits - Content design audits for improving flows, usability, and UX content for existing apps and websites.

• UX audits - Content and product design audits alongside a product design expert to improve flows, usability, UX design, and content for existing apps or websites.

2

Content writing

• SEO blog posts & articles - Regular blog posts that create engagement, build trust, and add value through educational, inspirational, or entertaining content 

• Case studies - Emails, documents, or video scripts that share user stories featuring a product or service. Often used as sales or engagement tools. 

3

Copywriting

• Website copy & rewrites - Copyright for webpages, including homepages, about pages, product pages, service pages, features pages, and contact pages 

• Landing pages -  Main entry point for new visitors other than the homepage. Used for lead generation. 

• Opt-in pages - Short landing page that only includes a headline, main product benefits, and a CTA 

• Sales pages - Used to sell a product, program, or service online 

• Upsell pages - A sales page that presents an "upsell" offer immediately after purchase 

• Sales emails - An email or series of emails with the main goal of selling something or creating a conversion

• Content emails & newsletters - Content-focused emails with valuable content written for the sake of engagement